Grown-ups
Gus and his little team having a brilliant time together on the sunny football pitch

Gus The Goat Football Club

Baarilliant!

Do you want to be
the GOAT?

The Greatest Of All Time.
Join Gus, Coach Flo and the kids.
Your next brilliant try starts here.

Let's play Story time
Football. Friendship. Finding your feet.Explore the clubhouse
PASS IT.TRY IT.LOVE IT.GO AGAIN.

01 The training ground

Small boots.
Big game.

Choose your goat kid. Pick a skill.
Find a passing lane. Pick a corner.
Six levels in every game, with another go whenever you want.

Mouse, touch or keyboard. You're in.
Tuft in his blue kit passing the ball to Bramble01 / PASSING

Find your teammate

Perfect pass

Spot your teammate. Choose the moment. Make your pass count.
Bramble in his orange kit taking a shot at goal02 / SHOOTING

Pick your moment

Goal getter

Find the opening. Shoot through the hoop and into the net.
Clover in her pink kit keeping the ball up with a gentle boot touch03 / KEEPY-UPPY

Find your rhythm

Keep it up

Little touches. A steady rhythm. How long can you keep it going?

All three skills. One big adventure.

The GOAT Challenge

Pass, shoot and keep it up. Bring your skills together across six circuits.

I'm in

Coaching idea · Ages 5–8

Little bands.
Big teamwork.

A colour, a symbol and a little reminder. Explore four roles with Gus’ five-a-side coaching bands.

Try the coaching bands
Five colourful Gus The Goat training-band concepts: a keeper, a defender, two helpers and an attacker
Training-band concept

02 The story corner

Small stories.
Big feelings.

Boots off. Snuggle up.
A turn of your own. A race worth finishing.
A friend who notices.

Three adventures to read together
Gus shares a picture book with curious Tuft and little Clover beside the pitch
A little pause. A lovely big story.

Enjoy the original illustrated editions. New Coach Flo editions are being developed.

03 Your new favourite teammates

Meet
the team.

One magnificent Gus.
One knowing look from Flo.
Four kids who get it.

There's a place for you, too.
Coach Gus and Coach Flo welcome you to the clubhouse with Bramble, Tuft, Clover and goalkeeper Poppy
Different hooves. Same team.

Pick a teammate. Get to know them.

04 The clubhouse shop · First look

A little bit of
Baarilliant!

From the pitch to the playground.
Favourite teammates, ready for the next adventure.

Photo-style concept of two children wearing the updated six-character team tee and hoodie, including Coach Flo
Made for their next adventure.Meet the teamwear
Photo-style concept of a child wearing the updated purple backpack with Gus, Flo and the four kidsA new idea for little legendsPack a little
greatness.Explore the backpack

A first look at the collection. Photo-style concepts feature fictional, AI-generated children.

More from the clubhouse / 01—06 Designs in development

Your journey to greatness starts here.

Do you want to be
the GOAT?

The Greatest Of All Time.
A great pass. A brave try. A place in the team.
Let's be Baarilliant!

Let's be the GOAT

For the grown-up on the touchline

Good fun.
Good company.

A football world for children aged 5–11 and the grown-up beside them. Gus loves the big finish. Flo loves a clever challenge. The children bring their own questions, choices and ways to play.

See you on the touchline. Gus, Flo & the team.
A safe space for a little try

Choose a gentle start or a bigger challenge. There are no public scores, leaderboards, chat or third-party advertising. Badges, trophies and your chosen kit stay on this browser.

Stories to share

Turn the pages together, switch on larger text or download a book to keep. Pause for a question, a giggle or a favourite picture.

Taking football outside

Ask a grown-up where you can play. Warm up first. Use a ball and flat, clear ground away from roads and glass. No heading, rough contact or risky dives. Screen games are play, not a substitute for a coach's demonstration.

Privacy, in plain English

There are no child profiles, forms, chat, analytics or third-party adverts in this site. We don't ask children to send us anything. The website is public. You can play and read without creating an account. Our shop previews are for grown-ups; we do not take orders on this site yet.